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Sales & Marketing: Sales & Marketing Management
Director of Private Events - Olympia Entertainment & Detroit Red Wings (Detroit, Mi)

The Director of Private Event Sales is responsible for managing and directing all sales efforts for non-game day event revenue including corporate and social event sales at the Fox Theatre, Joe Louis Arena and Hockeytown Café. The Director of Private Event Sales will also be responsible for overall budgeting, marketing and promotional efforts for private events and work to liaison with other IHI venues (MotorCity, Uptown, Comerica Park) for new sales opportunities for event growth. This position will also provide assistance to other departments for internal and contractual events and assimilate and report private event revenue financial summaries to the Executive Vice President of Sales, and all other relevant parties.  

Key Responsibilities
•    Establishes, manages and implements operational, budgets and strategic plans 
•    Directs, maintains and coordinates the implementation of budgeted and strategic goals and monitors achievement of performance and objectives
•    Define clear definitions and categories for private events across all venues and set standards for measurement
•    Establish unified pricing structure as agreed upon with venue leadership for each category of private events across venues 
•    Develop sales goals for new event sales associates for events
•    Liaison with other IHI venues to create new opportunities for additional event sales and appropriate structure for implementation
•    Represent departmental goals through internal collaborations and strategic planning sessions
•    Create a marketing plan for private events and create universal collateral that may be utilized as sales tools for prospecting new event business 
•    Prospect and cold call new business via networking, previous contacts, trade publications, resource guides, data base companies and cold calls. Target local hospitality industry, i.e. event planners, corporate planners, etc., to sell non-game day events
•    Conduct market research on potential new leads and develop tie-in opportunities within Ilitch Holdings business units to enhance value of sales packages
•    Show available spaces to prospective clients and actively sell venues
•    Develop client relationships and enhance existing relationships to maintain renewal business
•    Manage and cultivate business relationships by attending OEI events, IHI events and other relevant functions (i.e. DRW Games, functions IHI sponsors, ISES meetings, etc.) 
•    Create internally hosted events to promote awareness and to generate revenue (i.e. OEI Fireworks Party, Hockeytown BrewHaha, etc)
•    Maintain private event calendar and work closely with booking department to keep up-to-date availability 
•    Develop back-up plans for booking conflicts that will still empower event sales but allow for adjustment as needed

Supplemental Job Functions
•    Performs other duties as assigned

Supervisory Responsibilities
•    Directly manages Sales Manager colleagues within the Private Sales Department.  
•    Is responsible for providing direction, coordination, evaluation and motivation to meet sales goals of these colleagues.  
•    Carries out supervisory responsibilities in accordance with the organization's policies and applicable laws. 
•    Responsibilities include participation in interviewing, hiring, and training colleagues; planning, assigning, and directing work; appraising performance; rewarding and disciplining colleagues; addressing complaints and resolving problems.

Minimum Knowledge, Skills and Abilities
•    Bachelor’s degree in business or related field
•    Minimum seven (7) years sales experience preferred with a professional sports or hospitality organization
•    Previous experience with strategic planning, goal setting and budget development
•    Ability to effectively manage colleagues and motivate sales efforts
•    Proven ability to communicate with others, both verbally and in writing  
•    Possess the highest integrity and ethical standards
•    Ability to generate new and creative ideas to attract new clients 
•    Strong ability to successfully manage and motivate sales staff, develop and execute sales plans
•    Proven track record of personal and team achievements
•    Strong  and effective negotiating skills 
•    Effective verbal and written communication skills
•    Detail oriented with exceptional organizational and management skills
•    Demonstrated ability to formulate solutions and resolve issues in a timely manner
•    Excellent customer service skills
•    Self starter with ability to multitask and maintain deadlines in a high-paced environment
•    Ability to strategize and collaborate effectively with multiple departments
•    Excellent computer skills including Microsoft Word, Excel, PowerPoint.

Preferred Knowledge, skills and abilities
•    Experience working in the sports and entertainment industry

Working Conditions
•    Irregular and extended hours including nights, weekends, and holidays
•    Exposure to moderate noise level
•    Frequent visual/auditory attention

The physical demands and work environment characteristics described here are representative of those a colleague encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

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Apply for Future Notification Only: Future Notification
Future Notification Only - NHL and its Member Clubs (Various Locations, NA)

Note: When you apply for this job online, you will be required to answer the following questions:

1. List any NHL cities in which you want to work -i.e. Philadelphia, NY Islanders, NY Rangers, Boston, New Jersey, Washington, Detroit, St. Louis, Atlanta, Anaheim, Chicago, Dallas, Minnesota, Denver, Los Angeles, Phoenix, San Jose, Tampa, Toronto, Ottawa, Calgary, Edmonton, Vancouver, Nashville, Pittsburgh, Florida, Montreal, Carolina, Buffalo, Columbus

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